Alice helped us develop a deep understanding of who we are in a way we hadn’t even really articulated to ourselves yet. Sharing that story before diving into the work allowed us to discover a voice that felt genuine, like it truly belonged to us.
— Linda Eliasen, Help Scout Head of Design
Spots, icons, & empty states
I also designed some pins for the team! Unfortunately, these are not for sale, but I look forward to making more in the future in my own shop.
Thanks to the Help Scout team for not only the opportunity but also for being awesome, empathetic humans to collaborate with! While I worked with the larger team, my main collaborators included:
Linda Eliasen, Design Director
Jared McDaniel, co-founder & designer
For more about the branding process, check out the write-up on the Help Scout blog!